It is already available in our section of Ebooks in free download our Guide of Real Estate Photography, realized with the collaboration of Inmopc and Your Real Estate Training. In it we emphasize the importance of improving the photographs of the buildings. There is a concept called "sensory marketing" that companies use in order to be original and ...

Real Estate Photography Guide

It is already available in our section of Ebooks in free download our Guide of Real Estate Photography, realized with the collaboration of Inmopc and Your Real Estate Training.

In it we emphasize the importance of improving the photographs of the buildings.

There is a concept called " sensory marketing " that companies use in order to be original and stand out from the competition. The main objective is that the customer acquires a good memory about a product through the study of different factors and how they influence our senses.

In this framework, the image charges a fundamental role, since the 90% of the information that our brain perceives is visual , hence the importance of making good property photographs.

That's why we must pursue two fundamental concepts: the efficient use of the power of the image in the advertising plane and the creation of quality photographs that stand out from the thousands of images that the competition shows us.

Let us also remember the existence of sayings of the type " A picture is worth a thousand words " or " It is eaten by the eyes ". In this manual we will see the keys to make photographs of correct and attractive properties so that they have a good effect on the visual perception of the target audience and are able to attract potential buyers with a good first impression.

Some good photographs will differentiate your agency and give you more professionalism.

You will also find numerous visual examples that illustrate the main concepts.

What is it for the agency, a real e...

It often happens that in our business we usually call clients -with absolute self-confidence- who, really, is not. How! ... That we do not know how to call our "clients? That's. Let's see it Meaning of client. If we consult the dictionaries of common use, we will find that per client is understood, in its main meaning, as the person who ......

The importance of having a responsi...

"Responsive Design" is a concept that has recently become very fashionable when referring to web pages. But, why is it so important for a website to have a Responsive Design? The answer is very simple: a website must be able to adapt to the different screen resolutions of the ......

Top Mobile Apps to search floor

As with other sectors, the real estate sector has also had to adapt to the Internet era and what better way to turn to mobile applications to promote and display their products. Nowadays, a large part of the population uses the mobile phone to perform most searches, all ......

Bedrooms: 5 decoration tips

Previously, we talked about Home Staging as a technique for optimizing housing for its presentation. In this article, we will focus on bedroom decoration through some guidelines, but let's start with a key question that is the basis of all of them: what should a bedroom transmit? The answer is very specific: comfort, ......