It is already available in our section of Ebooks in free download our Guide of Real Estate Photography, realized with the collaboration of Inmopc and Your Real Estate Training. In it we emphasize the importance of improving the photographs of the buildings. There is a concept called "sensory marketing" that companies use in order to be original and ...

Real Estate Photography Guide

It is already available in our section of Ebooks in free download our Guide of Real Estate Photography, realized with the collaboration of Inmopc and Your Real Estate Training.

In it we emphasize the importance of improving the photographs of the buildings.

There is a concept called " sensory marketing " that companies use in order to be original and stand out from the competition. The main objective is that the customer acquires a good memory about a product through the study of different factors and how they influence our senses.

In this framework, the image charges a fundamental role, since the 90% of the information that our brain perceives is visual , hence the importance of making good property photographs.

That's why we must pursue two fundamental concepts: the efficient use of the power of the image in the advertising plane and the creation of quality photographs that stand out from the thousands of images that the competition shows us.

Let us also remember the existence of sayings of the type " A picture is worth a thousand words " or " It is eaten by the eyes ". In this manual we will see the keys to make photographs of correct and attractive properties so that they have a good effect on the visual perception of the target audience and are able to attract potential buyers with a good first impression.

Some good photographs will differentiate your agency and give you more professionalism.

You will also find numerous visual examples that illustrate the main concepts.

Interviews and personal sales

1 End of the real estate sale according to the type of interview It is difficult that a sale of high price and risk such as real estate is completed in a single session or interview. More often than not, our sales work is carried out through a series of meetings in which ......

Approved in Andalusia the Consolida...

The past June 19 was approved and published in the BOJA 123 of the 27th, Legislative Decree 1/2018 by which the Revised Text of the provisions dictated by the Autonomous Community of Andalusia in the matter of assigned taxes is approved. The purpose of this Law is to establish standards in matters of ......

Consumer inspections, more and more

The consumption delegations of all the communities, are doing more and more inspection tasks to detect the breach in the matter of consumption in the sales and leases in which the real estate agencies intervene, with high fines. Remember that inspectors can pass themselves off as clients without first identifying themselves. All …...

Investment in housing will end 2017...

According to the Bank of Spain, in its last quarterly report on the economy of the country, housing investment will close 2017 above 4.5% GDP, an index similar to the average of the countries of the Spanish environment "and that is very far of 12% registered in 2007 ". On the other hand, the entity states that ......