To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills. - ACADEMIC TRAINING An academic education oriented to marketing and economics is fundamental. Regarding marketing, it is important to know how to sell. Even if …

The training of a real estate agent

To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills

-

ACADEMIC EDUCATION

An academic education oriented towards marketing and economics is fundamental.

Regarding marketing , it is important to know how to sell . Even if we do not have the best product on the market, having the fundamental resources to present it to customers is of vital importance. It is also a very important discipline because it is dedicated to the analysis of the behavior of markets and consumers and the analysis of the commercial management of companies with the aim of attracting and retaining customers.

On the other hand , the knowledge in economy allows to be aware of the productive and exchange procedures and the analysis of the consumption of goods and services.

Studies carried out in these two disciplines will allow the agent Have a solid base for your professional purposes. In addition, all this can be combined with a complementary training in related disciplines.

-

TECHNOLOGY

Knowing how to deal with the latest technologies , focused on social networks and online sales is another of the basic pillars. It is necessary to know how to develop marketing strategies in the network because of the importance that it has achieved in recent years.

-

SOCIAL SKILLS

As we have already analyzed in other occasions, social skills can be improved and learned and are also a fundamental characteristic for dealing with clients . They emphasize the assertiveness, the receptivity and a series of values ​​that the real estate agent must have.

Today, there is a wide range of training aimed at professionals in this sector.

The best process to rebut Others ch...

The best process ... In the previous postcard we said that there were two generic ways to overcome the objection Others charge me less. The first was to have a system for selling our recruitment services, superior to that of the competition; and the second, to introduce into the communication process, a difference not strictly real estate, that would achieve ......

What does not include (or has delet...

The State Plan approved in March has undergone some modifications with respect to the draft submitted last year. The State Housing Plan 2018-2021 was approved last month by the Council of Ministers. Said Plan develops nine lines of action, focused mainly on housing rental assistance and increasing the park of ......

Social networks for real estate: Me...

Like any other marketing action, Social Networks must be measured, using reliable indicators, to see if the effort invested is profitable or not, that is, to know the ROI. What do we monitor? On the one hand, our own profiles of social networks and actions carried out, numbers of followers, evolution of the same. And on the other discover ......

The price of urban land increases 7...

As shown by the Land Price Statistics of the Ministry of Development, the average price per square meter of urban land rose by 7.8% year-on-year in the third quarter of this year (to € 162) but experienced a decrease of 2.6% with respect to the previous quarter. On the other hand, …...