The real estate online burst into the sector at a thunderous pace making competition to traditional real estate. And it is that, the changes that come from the hand of technological advances are inevitable. This has also happened in other sectors, in which digital platforms are having a strong demand from the ...

The real estate online: a significant competition for traditional real estate

Real estate online burst into the sector at a thunderous pace making competition with traditional real estate.

And that is because the changes that come with technological advances are inevitable. This has also happened in other sectors, in which digital platforms are having a strong demand from customers (taxi sector, hotelier, travel agencies ...), affecting workers in more traditional activities. Undoubtedly, digital platforms offer services at a much lower price .

The end of digital real estate is the same as traditional real estate: search for real estate and buyers, although they do it online . Currently we can find numerous agencies that work only online . Among them: Lemonkey, Cliventa or Housell. In order to get an idea of ​​the competition, it has been calculated that in the United Kingdom, digital companies cover 5% of the market and that this figure can be tripled within 3 years.

According to Ignacio Martínez-Avial , (CEO of Corporate Business Development of Aguirre Newman and head of the new Aguirre Newman Digital division), these real estate companies "have come to stay" and cover a market group "that does not need face-to-face advice".

Tourist homes, increasingly demande...

The rental of tourist homes has increased by 25% in the last two years. According to the IV Barometer of Vacation Rental in Spain of HomeAway 2017, the demand for tourist housing has increased significantly in the last two years (2016-2017). This type of housing has been rented by more than 22 million ......

Social networks for real estate: Me...

Like any other marketing action, Social Networks must be measured, using reliable indicators, to see if the effort invested is profitable or not, that is, to know the ROI. What do we monitor? On the one hand, our own profiles of social networks and actions carried out, numbers of followers, evolution of the same. And on the other discover ......

Septimio Acindino or the Justice of...

Being Septimio Acindino proconsul of Syria in the time of Trajan (53 to 117 AD), he commanded, to arrest a Christian in Antioch, because he had not paid the Roman administration a certain amount of gold with which he had been fined. As the debt could not be returned, Acindino, in application of ......

Despite the crisis in Catalonia, Sp...

According to consultancy Knight Frank, Spain is currently the second European country where investors are more interested in investing in the real estate sector with almost 20% of the total. Germany is the country that comes first, with 28.5%, followed by Spain (19.9%), the United Kingdom (11.9%), the Netherlands (9.9%), France (9.3%). %), the …...