17.4% of Spaniards seek, rent or buy a new home to become independent of the family home. Almost half of searches for a home occur in parallel with family changes: with the birth of new children, after death, divorce or the independence of the youngest. Madrid, July 30 ...

47% of Spaniards decide to look for a new home due to changes that occur in the family

  • 17.4% of Spaniards search, rent or buy a new home to become independent from the family home .
  • Almost half of searches for a home occur in parallel to family changes: with the birth of new children, after death, divorce or the independence of the youngest.

Madrid, July 30, 2018. - Century 21 Spain , the largest real estate intermediation network in the world, presents the "I Observatory of the Housing Market in Spain", an initiative that aims to shed light on the current situation of the housing sector in our country, and where trends are reflected, attitudes and opinions of both buyers and sellers and tenants and landlords regarding the characteristics of the housing and emotional factors that conll evan the change of home.

From the I Observatory of the Housing Market the different motivations that drive Spaniards to look for a new home to form their home have been analyzed. According to this study, 47% of these searches in the real estate market of a new home, whether to buy or rent, occur in parallel to the changes that occur in the family.

On the 17th, 4% of Spaniards carry out this process, driven by the need to become independent and live on their own, while 14.7% leave the home in search of a cohabitation as a couple. Both reasons are predominant in the age group of 18 to 29 years.

In addition, the increase of the family (9.9%) especially in the group of 40 to 49 years, the separation or divorce (3.3%) in the group of more than 50 years, and the decrease of members in the home (1.7%) equally among those over 50, are also some other reasons that encourage the Spanish to undertake the search for a new home.

Another of the predominant reasons, according to this I Observatory of Housing, is the need to move from being a mere tenant, to becoming the owner of a house ( 16.1%), in contrast to a 12.6% whose objective is to find a new home due to a series of job changes to be closer to work or to move it, and 9.4% want to move to an area that they consider better for various reasons, to establish their life. Only 2.7% buy a home as an investment, a reason highlighted by those over 50.

Ricardo Sousa, CEO of Century 21 for Spain and Portugal, comments: " According to the data provided by the study, all agents in the sector should focus on people and its needs and abandon the speculative logic that has characterized it until now. More than economic cycles are the changes in people's lives that generate the needs of the home - be it purchase, rent or sale. "

Author Article: Century 21 Spain

In the same image of the two previous postcards, next to the Aspects of the Mk involved and the seven stages by which a prospect or potential client can pass through the entire Inbound MK process, arrows appeared after each level , which ended in a garbage can. ......

On the Art of letting be (to stop doing), Baltasar Gracián indicates to us: Aphorism 138 of Baltasar Gracián (1) - «And more when more common the sea revolts, or the familiar one. There are whirlwinds in human dealings, tempests of will; then it is sanity to retire to the safe harbor of the ford. Many times the evils worsen with ......

After the justification of the intermediary, of a general nature, presented in the previous postcard, we will present it in the two basic areas of the agency: the Collection and the sale. And in this, we must determine the profits of the intermediary in the collection of real estate. A tool or tool is justified by the excellent performance of ......

In such a competitive sector, as it is the one that concerns us, it is essential to be aware of some techniques or ideas to apply to the real estate marketing itself. This will help us achieve our goals and be at the height of such competition. But first let's caution that you have to be careful not to confuse the ......