To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills. - ACADEMIC TRAINING An academic education oriented to marketing and economics is fundamental. Regarding marketing, it is important to know how to sell. Even if …

The training of a real estate agent

The training of a real estate agent

To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills

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ACADEMIC EDUCATION

An academic education oriented towards marketing and economics is fundamental.

Regarding marketing , it is important to know how to sell . Even if we do not have the best product on the market, having the fundamental resources to present it to customers is of vital importance. It is also a very important discipline because it is dedicated to the analysis of the behavior of markets and consumers and the analysis of the commercial management of companies with the aim of attracting and retaining customers.

On the other hand , the knowledge in economy allows to be aware of the productive and exchange procedures and the analysis of the consumption of goods and services.

Studies carried out in these two disciplines will allow the agent Have a solid base for your professional purposes. In addition, all this can be combined with a complementary training in related disciplines.

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TECHNOLOGY

Knowing how to deal with the latest technologies , focused on social networks and online sales is another of the basic pillars. It is necessary to know how to develop marketing strategies in the network because of the importance that it has achieved in recent years.

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SOCIAL SKILLS

As we have already analyzed in other occasions, social skills can be improved and learned and are also a fundamental characteristic for dealing with clients . They emphasize the assertiveness, the receptivity and a series of values ​​that the real estate agent must have.

Today, there is a wide range of training aimed at professionals in this sector.

Non-payment insurance helps to enco...
Real estate news, unpaid insurance encourages rental.

Many of the owners who were hesitant to assign a property to rent, are released to it thanks to the non-payment insurance. As we already commented in the news 22% of the Spanish rent, it has been observed that in recent years the purchase of housing has declined in favor of rent. Many …...

Are there still old rent rentals?
Rent of old rent

In Spain there are still rents of so-called old-rent housing, governed by past social policies that were applied at the end of the 50s to favor access to housing in times of need....

Objections: valuation of the argume...
Objections: valuation of the argument

When the salesperson answers an objection to the prospectus, he does so in certain circumstances, in order to achieve maximum efficiency in the treatment of the same. One of them requires knowing and applying well two propositions of contradictory appearance. The first is: Who gives value to the argument that exposes the commercial is the prospect ......

Real estate marketing video
Real estate marketing video

A short time ago we talked about the advantages of creating a real estate Youtube channel. One of the tips that was discussed was that the channel could be opened by publishing a trailer or advertisement of the company itself. However, this is only the beginning. The next step is to keep the channel active and get it out ......