To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills. - ACADEMIC TRAINING An academic education oriented to marketing and economics is fundamental. Regarding marketing, it is important to know how to sell. Even if …

The training of a real estate agent

The training of a real estate agent

To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills

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ACADEMIC EDUCATION

An academic education oriented towards marketing and economics is fundamental.

Regarding marketing , it is important to know how to sell . Even if we do not have the best product on the market, having the fundamental resources to present it to customers is of vital importance. It is also a very important discipline because it is dedicated to the analysis of the behavior of markets and consumers and the analysis of the commercial management of companies with the aim of attracting and retaining customers.

On the other hand , the knowledge in economy allows to be aware of the productive and exchange procedures and the analysis of the consumption of goods and services.

Studies carried out in these two disciplines will allow the agent Have a solid base for your professional purposes. In addition, all this can be combined with a complementary training in related disciplines.

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TECHNOLOGY

Knowing how to deal with the latest technologies , focused on social networks and online sales is another of the basic pillars. It is necessary to know how to develop marketing strategies in the network because of the importance that it has achieved in recent years.

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SOCIAL SKILLS

As we have already analyzed in other occasions, social skills can be improved and learned and are also a fundamental characteristic for dealing with clients . They emphasize the assertiveness, the receptivity and a series of values ​​that the real estate agent must have.

Today, there is a wide range of training aimed at professionals in this sector.

Despite the crisis in Catalonia, Sp...
Despite the crisis in Catalonia, Spain is the second country in Europe most attractive to investors

According to consultancy Knight Frank, Spain is currently the second European country where investors are more interested in investing in the real estate sector with almost 20% of the total. Germany is the country that comes first, with 28.5%, followed by Spain (19.9%), the United Kingdom (11.9%), the Netherlands (9.9%), France (9.3%). %), the …...

The legend of the Gordian knot
The legend of the Gordian knot

1 The origin of the Gordian knot. (1) In the city of Gordion, on the Anatolian peninsula, before Phrygia, in present day Turkey, there was once a king who died without offspring. To resolve the succession to the throne, the oracle of the temple was consulted, which indicated that they should crown the king, the first man ......

Social networks for real estate: Se...
Social security real estate networks.

Beware of accidentally placing confidential information of the agency! You always have to maintain some levels of privacy. Keep in mind that the networks of companies must be public in order to have greater diffusion, so we must be very careful with the information we provide. Also, networks offer privacy options ......

Definition of Real Estate Inbound M...
Definition of Real Estate Inbound Marketing

We have already said that Inbound Marketing emerged to bridge the gap between people's buying desires and attempts by companies to try to sell them. "HubSpot was founded in 2006 as a result of a simple observation: people had changed their way to live, work, buy and consume, but companies ......