To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills. - ACADEMIC TRAINING An academic education oriented to marketing and economics is fundamental. Regarding marketing, it is important to know how to sell. Even if …

The training of a real estate agent

The training of a real estate agent

To be a good agent of the real estate market, training in different subjects is essential. These subjects range from knowledge of technology and marketing to knowledge of economics and social skills

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ACADEMIC EDUCATION

An academic education oriented towards marketing and economics is fundamental.

Regarding marketing , it is important to know how to sell . Even if we do not have the best product on the market, having the fundamental resources to present it to customers is of vital importance. It is also a very important discipline because it is dedicated to the analysis of the behavior of markets and consumers and the analysis of the commercial management of companies with the aim of attracting and retaining customers.

On the other hand , the knowledge in economy allows to be aware of the productive and exchange procedures and the analysis of the consumption of goods and services.

Studies carried out in these two disciplines will allow the agent Have a solid base for your professional purposes. In addition, all this can be combined with a complementary training in related disciplines.

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TECHNOLOGY

Knowing how to deal with the latest technologies , focused on social networks and online sales is another of the basic pillars. It is necessary to know how to develop marketing strategies in the network because of the importance that it has achieved in recent years.

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SOCIAL SKILLS

As we have already analyzed in other occasions, social skills can be improved and learned and are also a fundamental characteristic for dealing with clients . They emphasize the assertiveness, the receptivity and a series of values ​​that the real estate agent must have.

Today, there is a wide range of training aimed at professionals in this sector.

Inbound marketing The aspects invol...
Inbound marketing The aspects involved

An approach to the inbound MK (INBMK) requires knowing the aspects involved in this activity, which, at least, will be these: a) Know the different types of marketing used in each of the areas mentioned above. (1) b) Understand what some have called the client's trip. c) Know the application and performance ......

The price of urban land increases 7...
The price of urban land increases 7.8% year-on-year in the 3Q of 2017

As shown by the Land Price Statistics of the Ministry of Development, the average price per square meter of urban land rose by 7.8% year-on-year in the third quarter of this year (to € 162) but experienced a decrease of 2.6% with respect to the previous quarter. On the other hand, …...

47% of Spaniards decide to look for...
Real estate news. Motivations for housing change.

17.4% of Spaniards seek, rent or buy a new home to become independent of the family home. Almost half of searches for a home occur in parallel with family changes: with the birth of new children, after death, divorce or the independence of the youngest. Madrid, July 30 ......

Despite the crisis in Catalonia, Sp...
Despite the crisis in Catalonia, Spain is the second country in Europe most attractive to investors

According to consultancy Knight Frank, Spain is currently the second European country where investors are more interested in investing in the real estate sector with almost 20% of the total. Germany is the country that comes first, with 28.5%, followed by Spain (19.9%), the United Kingdom (11.9%), the Netherlands (9.9%), France (9.3%). %), the …...