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The Euribor closes 2017 with a new historical minimum

As we have already mentioned in previous news, the year 2016 stood out as the period in which the 12-month Euribor entered negative territory, which is why fixed-rate mortgages began to take center stage. This negative trend continued and we saw how in 2017 the Euribor reached minimums ......

Definition of Real Estate Inbound Marketing

We have already said that Inbound Marketing emerged to bridge the gap between people's buying desires and attempts by companies to try to sell them. "HubSpot was founded in 2006 as a result of a simple observation: people had changed their way to live, work, buy and consume, but companies ......

Inbound Real Estate Marketing

Inbound Marketing What is this? The Inbound MK or Inbound Marketing or even Attraction Mk with which it is often named is a new trend in digital marketing. As we read on the page of its creators, Brian Halligan and Dharmesh Shah, «HubSpot was founded in 2006 as a result of a ......

5 Ideas to apply to real estate marketing

In such a competitive sector, as it is the one that concerns us, it is essential to be aware of some techniques or ideas to apply to the real estate marketing itself. This will help us achieve our goals and be at the height of such competition. But first let's caution that you have to be careful not to confuse the ......