Given the strong competition that exists in the real estate sector, an agent must be well prepared. These are, in our opinion, five fundamental keys that a real estate agent should have: 1 GIVE A GOOD PRINTING We all know the phrase "the first impression is what counts". Well, there is always a trend ...

5 Keys to choose a real estate agent

5 Keys to choose a real estate agent

Given the strong competition that exists in the real estate sector, an agent must be well prepared. These are, in our opinion, five fundamental keys that a real estate agent should have:

1 GIVE A GOOD PRINTING

We all know the phrase " the first impression is what counts ". Well, there is always a tendency to judge people by their appearance, but in this case we do not intend to think about this affirmation in a negative way: Recent studies assure that, when we meet a person, we tend to to create a first opinion and this comes from the instinct and is intrinsic to the human being from its existence as a measure of survival. A good impression is synonymous with trust .

But this is not limited to having a good presence, it is also necessary to give a good deal and show interest in the client (for example, be available by phone and/or email at the stipulated time, etc.).

2 PROFESSIONALISM

Work The agent is not limited to just show homes, it is much more. A real estate agent must have a professional accreditation, experience and a work office open to the public for their attention.

Must possess sufficient knowledge and market studies to assess a property and be able to establish the more appropriate price.

In addition, you must ensure the real interests of the client . Your work methodology should be transparent and if you have a good letter of recommendation it is a great point in favor.

3 ECONOMY

A real estate agent must inform from the outset about their fees clarifying what type of percentage will be charged to perform the requested management. And these are depending on the work to be done.

4 NEGOTIATION CAPACITY AND STRATEGIES.

Negotiation capacity is one of the main characteristics that must be have a real estate agent, but also, this must be accompanied by the ability to make a marketing plan for each client.

A good agent applies marketing tools as the > home Staging or the social networks and know how to make the most of what they offer.

5 COMMITMENT

The real estate agent must carry out a series of promotional actions and commit to having the house exposed to as many people as possible (using portals, etc.) in order to get the maximum number of potential customers. An agent must become an important ally of the client.

The intermediary makes the exchange...
The intermediary makes the exchange process more efficient

The functions described in the previous postcards (1) about the role of the intermediary in real estate distribution are not the only ones. There are some other aspects of intermediation work that should be noted as part of the value of the intermediary relies on them. See the first: The existence of the intermediary makes more ......

Real estate marketing video
Real estate marketing video

A short time ago we talked about the advantages of creating a real estate Youtube channel. One of the tips that was discussed was that the channel could be opened by publishing a trailer or advertisement of the company itself. However, this is only the beginning. The next step is to keep the channel active and get it out ......

Social networks for real estate: Fa...
Social networks for real estate: Facebook

Facebook is the social network where most people and companies are. Its management will require an effort, since to keep it active, we must share useful, diverse and quality content. Facebook is the most widespread social network, with more than one billion users. We all know the "like" or the "share", ......

Victory loves preparation
Victory loves preparation

1 AMAT VICTORIA CURAM (Victory favors those who prepare) Victoria loves Preparation is an old Roman saying whose attribution or origin is scarce. And it is repeated in thousands of sites without reference to its author. However, in the excellent heraldic page blasón.es (1) is attributed to Gaius Valerio Cátulo (2): Non ......